This minor is led by industry experts with years of experience in the business world. They have designed the programme to ensure you can apply all the knowledge, tools, and methods directly in practice. Throughout the minor, you will engage in both individual and group assignments, navigating all stages of the innovation process—problem finding, ideation, concepting, and implementation.
The programme
The minor is structured around 2 key areas: innovation management and creative leadership. These are closely intertwined to master the innovation process. Within these 2 areas, you will participate in a variety of courses:
Innovation management |
Creative leadership |
Trendwatching |
Creative thinking |
Innovation research |
Brainstorming |
Innovation theories |
Concept testing |
Business models |
Prototyping |
Change management |
Facilitation |
Project management |
Leadership |
Throughout the minor, you will work on 2 projects focused on real innovation challenges for actual clients. Last year those clients were for example SAP and Nestlé. In teams of 4-6 international students, you will collaborate closely with both the client and lecturers to develop practical, impactful solutions. You’ll experience firsthand how to transform an idea into a fully developed concept and successfully launch it. This immersive and practical approach equips you with the skills to thrive in real-world innovation challenges.
Learning outcome of the minor
By completing this minor, you will emerge as a knowledgeable, creative, and innovative leader capable of developing groundbreaking businesses. You will learn to identify real innovation challenges, generate new ideas, and develop and test concepts using the innovation cycle, research methodologies, creative techniques, and innovative tools. You will gain the skills and knowledge to work effectively in a multidisciplinary, international, and culturally diverse context. All while adopting an open mind, and an entrepreneurial, responsible, and creative mindset.
Assessment
In addition to actively participating in workshops, students are required to complete various projects, both individually and in groups. The learning outcomes will be assessed through an individual presentation and a portfolio. Midway through the minor, you will undergo an assessment by a panel of 2 teachers. At the end of the minor, during the final high-stakes assessment, you will present and discuss your growth and development as a business innovator. Based on your activities throughout the course, the teaching staff will make a well-informed decision. If you demonstrate that you have met the learning outcomes, you will be awarded 30 ECTS.