International Business

Structure of the programme

The IB programme takes 4 years. Year 1 is divided into 4 quarters of 10 weeks each. Years 2, 3 and 4 consist of 2 semesters, each is 20 weeks. In semester 1 of these years you will study at Avans . You spend the second semesters of these years on a work placement, study exchange or graduation assignment in the Netherlands or abroad. Each quarter or semester you attend classes, you work with fellow students on projects, you train your professional skills and you focus on personal development.

Foundation phase

In year 1 you'll gain basic knowledge about the central topics in the programme. You study the basics of global marketing, supply chain management, international trade, identifying business opportunities and business organisation. You practice professional skills such as business communication and negotiation skills during the group projects. In quarter 1 you attend taster sessions in Chinese, French, German or Spanish and choose your preferred language, which you study from quarter 2 onwards.

Advanced phase

Years 2, 3 and 4 are about deepening and applying knowledge in a real company. You start year 2 with projects about international marketing, supply chain processes and sustainable trade activities. In the second semester of year 2 you will do your first internship. Year 3 is about international business expansion, how and where should a company expand? In the second semester you will do an exchange programme at a university of your preference. In the first semester of year 4 you will prepare the graduation project that you will execute and implement in the second semester.

Course overview

1-year subjects
Subjects Quarter 1 Quarter 2 Quarter 3 Quarter 4
Organisation & People I x
Culture and Ethics in Asian Business Relations x
Financial and Management Accounting I x x
International Marketing & Sales I x x
Project 1: SWOT Analysis x x
Foreign language x x x x
International Business Awareness I x
Service Industry I x
Business Research I x
Operations/Supply Chain Management I x
Service Industry II x
Operations/Supply Chain Management II x
Financial and Management Accounting II x
Intercultural Proficiency I x
Project 2: Business Plan x
Business Research II x x
International Marketing and Sales II x x
Entrepreneurship x
Project 3: Business Research x
Intercultural Proficiency II x
2-year subjects
Subjects Quarter 1 Quarter 2 Quarter 3 Quarter 4
Project 1: Business Strategies x
Economics x
Investment Decisions x
Foreign Language x x
Business Communication x x
Marketing x x
Qualitative Methods x
Corporate Culture & Management x
Financial and Management Decisions x
Project 2: Business Vision x
Work Placement x x
3-year subjects
Subjects Quarter 1 Quarter 2 Quarter 3 Quarter 4
International Marketing & Sales x
International Business Awareness x
Supply Chain Management x
Currency Risk x
Project 1: Business Expansion x x
Business Communication (English) x x
Financial Management x
Minor OR Semester Exchange x x
4-year subjects
Subjects Quarter 1 Quarter 2 Quarter 3 Quarter 4
Social Entrepreneurship x
Marketing & Sales (International Business Case) x
Organisation & People (International Business Case) x
Strategic Finance (International Business Case) x
Supply Chain Management (International Business Case) x
Sustainable Business x
Project 1: Strategic Business Decisions x
Graduation Project x x